My name is Karl Tiedemann. I’m a product designer in Michigan.

My name is Karl Tiedemann. I’m a product designer in Michigan.

My name is Karl Tiedemann. I’m a product designer in Michigan.

My work has been used by millions worldwide, and I have a knack for designing unique product experiences that people love.

My work has been used by millions worldwide, and I have a knack for designing unique product experiences that people love.

My work has been used by millions worldwide, and I have a knack for designing unique product experiences that people love.

I've designed for these and more:

I've designed for these and more:

What people say about me:

What people say about me:

  • "Karl is a software product visionary who can quickly foster millions of great product ideas…then quickly deliver the best product concepts."

    Mark Sehmer

    CTO, Forj

  • "Karl is highly collaborative and able to evangelize design to Executives and customers while working directly with developers and product managers to execute on a design."

    Sandi Wozniak

    Dir. Product, Chartspan

  • "Karl’s ability to align the human element with design, enabled by AI and other modern technology, sets him apart as a true innovator."

    Kristen Wright

    VP, Forj

Mark Sehmer

Mark Sehmer

CTO, Forj

"Karl is a software product visionary who can quickly foster millions of great product ideas…then quickly deliver the best product concepts."

Sandi Wozniak

Dir. Product, Chartspan

"Karl is highly collaborative and able to evangelize design to Executives and customers while working directly with developers and product managers to execute on a design."

Sandi Wozniak

Dir. Product, Chartspan

"Karl is highly collaborative and able to evangelize design to Executives and customers while working directly with developers and product managers to execute on a design."

Kristen Wright

VP, Forj

"Karl’s ability to align the human element with design, enabled by AI and other modern technology, sets him apart as a true innovator."

Recent Startup Work

Recent Startup Work

Professional Community Platform

Product Design

Team Management

Pre-seed Startup

Funded

B2B / B2C

UI Design

Branding & Art Direction

Prototyping

Market & User Research

Facilitation

Design System

Forj approached me with an antique virtual conference product. In the first six months, I helped them design a future for virtual conferencing. Then over the next couple years, we pivoted the company into a world-class professional community SaaS platform.

In the beginning, they had no UI, UX, or design capability whatsoever. They didn't even have development resources to develop their product.

But they had me: I constructed a product vision compelling enough that they were able to demo it at conventions, gain mindshare as a leader, and pre-sell customers on huge multi-year contracts. All before developing anything new at all.

Professional Community Platform

Product Design

Team Management

Pre-seed Startup

Funded

Branding & Art Direction

Market & User Research

Facilitation

Design System

Prototyping

B2B / B2C

UI Design

Forj approached me with an antique virtual conference product. In the first six months, I helped them design a future for virtual conferencing. Then over the next couple years, we pivoted the company into a world-class professional community SaaS platform.

In the beginning, they had no UI, UX, or design capability whatsoever. They didn't even have development resources to develop their product.

But they had me: I constructed a product vision compelling enough that they were able to demo it at conventions, gain mindshare as a leader, and pre-sell customers on huge multi-year contracts. All before developing anything new at all.

Product Design

Team Management

Pre-seed Startup

Funded

Branding & Art Direction

Market & User Research

Facilitation

Design System

Prototyping

B2B / B2C

UI Design

Professional Community Platform

Forj approached me with an antique virtual conference product. In the first six months, I helped them design a future for virtual conferencing. Then over the next couple years, we pivoted the company into a world-class professional community SaaS platform.

In the beginning, they had no UI, UX, or design capability whatsoever. They didn't even have development resources to develop their product.

But they had me: I constructed a product vision compelling enough that they were able to demo it at conventions, gain mindshare as a leader, and pre-sell customers on huge multi-year contracts. All before developing anything new at all.

Enterprise AI Platform

Product Design

Pre-seed Startup

B2B

AI

Interface Design

Web Design

Illustration

Design System

Prompt Engineering

AyeAI is an innovative Generative AI data analysis platform for enterprise – like ChatGPT – but for corporate data with enterprise-level security and compliance features.

Built for Data Analysts, AyeAI allows an enterprise to connect data sources (databases, file servers) and generate reports, perform trend analysis, and more with the power of state-of-the-art LLM models.

In addition to designing the UI/UX for administration and end-users, I consulted on AI-specific features such as LLM orchestration, Retrieval-Augmented-Generation, and code analysis using my prior experience developing Generative AI tools.

Enterprise AI Platform

AyeAI is an innovative Generative AI data analysis platform for enterprise – like ChatGPT – but for corporate data with enterprise-level security and compliance features.

Built for Data Analysts, AyeAI allows an enterprise to connect data sources (databases, file servers) and generate reports, perform trend analysis, and more with the power of state-of-the-art LLM models.

In addition to designing the UI/UX for administration and end-users, I consulted on AI-specific features such as LLM orchestration, Retrieval-Augmented-Generation, and code analysis using my prior experience developing Generative AI tools.

Product Design

Prompt Engineering

Pre-seed Startup

Interface Design

Web Design

Illustration

Design System

Enterprise AI Platform

AyeAI is an innovative Generative AI data analysis platform for enterprise – like ChatGPT – but for corporate data with enterprise-level security and compliance features.

Built for Data Analysts, AyeAI allows an enterprise to connect data sources (databases, file servers) and generate reports, perform trend analysis, and more with the power of state-of-the-art LLM models.

In addition to designing the UI/UX for administration and end-users, I consulted on AI-specific features such as LLM orchestration, Retrieval-Augmented-Generation, and code analysis using my prior experience developing Generative AI tools.

Product Design

Prompt Engineering

Pre-seed Startup

Interface Design

Web Design

Illustration

Design System

trove ai

Professional Networking App

Team Management

Product Design

Funded Startup

B2B / B2C

UI Design

Branding & Art Direction

Prototyping

Facilitation

Design System

I led the planning, design, and marketing of our product from start to finish across five different platforms.

I focused on putting the user's needs first, focusing on time-to-value and recurring value, ensuring our product continually improved and provided concrete value based on feedback.

I led a diverse team, fostered a culture of continuous learning and collaboration, and shifted our processes to focus on quicker learning, improvement, and communication based on user testing and feedback.

I used data to guide our decisions, setting and reviewing key performance indicators to ensure our success. This led to a major product redesign, which resulted in a 3x increase in engagement and retention.

Professional Networking App

trove ai

I led the planning, design, and marketing of our product from start to finish across five different platforms.

I focused on putting the user's needs first, focusing on time-to-value and recurring value, ensuring our product continually improved and provided concrete value based on feedback.

I led a diverse team, fostered a culture of continuous learning and collaboration, and shifted our processes to focus on quicker learning, improvement, and communication based on user testing and feedback.

I used data to guide our decisions, setting and reviewing key performance indicators to ensure our success. This led to a major product redesign, which resulted in a 3x increase in engagement and retention.

Team Management

Product Design

Funded Startup

B2B / B2C

UI Design

Branding & Art Direction

Prototyping

Facilitation

Design System

Professional Networking App

trove ai

I led the planning, design, and marketing of our product from start to finish across five different platforms.

I focused on putting the user's needs first, focusing on time-to-value and recurring value, ensuring our product continually improved and provided concrete value based on feedback.

I led a diverse team, fostered a culture of continuous learning and collaboration, and shifted our processes to focus on quicker learning, improvement, and communication based on user testing and feedback.

I used data to guide our decisions, setting and reviewing key performance indicators to ensure our success. This led to a major product redesign, which resulted in a 3x increase in engagement and retention.

Team Management

Product Design

Funded Startup

B2B / B2C

UI Design

Branding & Art Direction

Prototyping

Facilitation

Design System

Health & Wellness App

Product Design

Pre-seed Startup

B2C

Mobile Design

UI Design

Re-Design

Prototyping

The innovative health & wellness company Breathscape approached me for help with envisioning a more dynamic future for their flagship mobile app.

Their existing app was functional, effective, but very limited for an ongoing user experience. Breathscape sought an experience and design that could drive continual engagement.

So in addition to crafting a simple, bright, yet textured UI aesthetic for them, I worked with Breathscape to define a journey-like progression system to help users learn and master various breating & meditative techniques.

This included an innovative goal-based badging system which both acknowledged progress but also elicited goal-setting and user-committed engagement.

Health & Wellness App

The innovative health & wellness company Breathscape approached me for help with envisioning a more dynamic future for their flagship mobile app.

Their existing app was functional, effective, but very limited for an ongoing user experience. Breathscape sought an experience and design that could drive continual engagement.

So in addition to crafting a simple, bright, yet textured UI aesthetic for them, I worked with Breathscape to define a journey-like progression system to help users learn and master various breating & meditative techniques.

This included an innovative goal-based badging system which both acknowledged progress but also elicited goal-setting and user-committed engagement.

Product Design

Pre-seed Startup

B2C

Mobile Design

UI Design

Re-Design

Prototyping

Health & Wellness App

The innovative health & wellness company Breathscape approached me for help with envisioning a more dynamic future for their flagship mobile app.

Their existing app was functional, effective, but very limited for an ongoing user experience. Breathscape sought an experience and design that could drive continual engagement.

So in addition to crafting a simple, bright, yet textured UI aesthetic for them, I worked with Breathscape to define a journey-like progression system to help users learn and master various breating & meditative techniques.

This included an innovative goal-based badging system which both acknowledged progress but also elicited goal-setting and user-committed engagement.

Product Design

Pre-seed Startup

B2C

Mobile Design

UI Design

Re-Design

Prototyping

Logo Design

Graphic Design

Pre-seed

Funded

B2B

B2C

My preferred technique is to use simple geometric forms to resonate with the larger brand story. Simple geometries are strong, impactful, and timeless.

In most cases, I am the principal graphic designer for a logo rebrand and work directly with either marketing or the founder. For Forj, I consulted with an agency to develop the concept and I executed the final versions.

Logo Design

My preferred technique is to use simple geometric forms to resonate with the larger brand story. Simple geometries are strong, impactful, and timeless.

In most cases, I am the principal graphic designer for a logo rebrand and work directly with either marketing or the founder. For Forj, I consulted with an agency to develop the concept and I executed the final versions.

Graphic Design

Pre-seed

Funded

B2B

B2C

Logo Design

My preferred technique is to use simple geometric forms to resonate with the larger brand story. Simple geometries are strong, impactful, and timeless.

In most cases, I am the principal graphic designer for a logo rebrand and work directly with either marketing or the founder. For Forj, I consulted with an agency to develop the concept and I executed the final versions.

Graphic Design

Pre-seed

Funded

B2B

B2C

Karl Tiedemann — 2024

Karl Tiedemann — 2024